If you are looking for new ideas for marketing, Twitter may provide the inspiration you need. If you're not already following the right businesses or people, though, you are likely not getting the inspiration you hoped for. Don't panic-- we've got you covered.
Here are 10 of the best Twitter accounts to help you learn more about inbound marketing:
1) @thesaleslion The Sales Lion, Marcus Sheridan - Followers: 12.7k
"Passionately writing, consulting, and speaking on all things inbound & content marketing, business, & life."
@thesaleslion regularly shares tips and blogs to give you ideas on how to build your business.
Example:
If you're looking to win more proposals (who's not?), this is an excellent read via @GrowMyRevenue >>> http://t.co/XRJzFQohzK
— Marcus Sheridan (@TheSalesLion) February 25, 2014
This links to a blog article titled: "4 Steps To A Winning Business Proposal"
2) @hubspot - Followers: 372K
"HubSpot is the world's #1 inbound marketing software platform with over 10,000 customers and everything you need to transform your marketing."
@hubspot shares files, blogs, articles, and more to increase efficiency, marketing ideas, tech tips, and more.
Examples:
Grab this zip file of 151 browser bookmarks to increase your efficiency: http://t.co/XgJ1mFQhxC pic.twitter.com/adhugfaVB0
— HubSpot (@HubSpot) February 27, 2014
See more SEO myths here: http://t.co/cBt3MrTYGa pic.twitter.com/lEf3MxFJLb
— HubSpot (@HubSpot) February 26, 2014
3) @moz - Followers: 287K
"Marketing Analytics Software for Search, Links, Social, and Brand • A Vibrant Online Marketing Community • Resources for Learning Inbound Marketing"
@moz shares webinars (called 'mozinars') on a variety of marketing related subjects, using social media for marketing, blog ideas, and more.
Example:
Trouble coming up with a blog post topic? @aleyda has 3 steps to help! http://t.co/22a68OnmZp pic.twitter.com/ROOibevpDd
— Moz (@Moz) February 27, 2014
4) @dharmesh - Followers: 221K
"Entrepreneur. Founder/CTO @HubSpot inbound marketing and startup blogger at http://OnStartups.com ." @dharmesh business advice, ideas, and more.
Examples:
Great advice from @hnshah on how to ask for advice for your startup http://t.co/nirqfC1F5H (via @Pistachio ) — Dharmesh Shah (@dharmesh) February 20, 2014
RT @jeffweiner 5 Myths About Introverts and Extroverts at Work via @AdamMGrant http://t.co/qtDLsMmJXS — Dharmesh Shah (@dharmesh) February 20, 2014
5) @marketo - Followers: 74.4K
"Marketing Software. Easy. Powerful. Complete. Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting - all in one place." @marketo shares marketing ideas and tips, events, content development and more. Example:
Stop drowning your audience with batch #emails! See how to use #personalization to achieve your #marketing goals! http://t.co/ZrlWf5wdHi — Marketo (@marketo) February 26, 2014
6) @simplymeasured - Followers: 173K
"Our software helps bring social media analytics to life. Over a dozen data sources in one place. Beautiful reports in Excel, PowerPoint, and on the web" @simplymeasured shares social media tips and ideas for LinkedIn, Facebook, Twitter, and more.
Example:
Targeted Facebook Ads Become Easier, Making Measurement More Valuable: http://t.co/z35gAF8the — Simply Measured (@simplymeasured) February 26, 2014
7) @eB2B_inbound - Followers: 15K
"exploreB2B's news stream for inbound marketing." @eB2B_inbound shares blogs, tips, and ideas for marketing.
Examples:
Enterprise #Inbound Marketing: Customer Connection Pathways http://t.co/Mtr8GR07Oq — eB2B_Inbound (@eB2B_inbound) March 8, 2014
Inbound-Content Publishing Tips http://t.co/923z8x83ZI — eB2B_Inbound (@eB2B_inbound) March 3, 2014
8) @kbkcomm - Followers: 4,103
"Full-service Medical Marketing & Consulting Group. Tweets by Dir. of Mktg Katie Gutwein (@KFas)" @kbkcomm shares thoughts, ideas, blogs and more about marketing.
Example:
LinkedIn Profile Stalking, New Banner Images, and More in HubSpot Content This Week http://t.co/YX5pfEDVnJ — KBK Communications (@kbkcomm) February 24, 2014
9) @jaysondemers - Followers: 11.4K
"Founder & CEO of AudienceBloom (http://audiencebloom.com ), a Seattle-based content marketing & social marketing agency, writer for Forbes, HuffPo, and more." @jaysondemers shares thoughts and ideas about marketing, including online and offline content, and more.
Example:
Offsite content marketing also includes offline content, such as live speaking gigs, TV shows and movies, etc. #marketingchat — Jayson DeMers (@jaysondemers) February 27, 2014
10) @jaybaer - Followers: 108K
"NY Times best selling author, marketing consultant, keynote speaker. President of Convince & Convert (http://www.convinceandconvert.com )" @jaybaer shares ideas, blogs, articles, etc, on marketing, marketing spending, marketing analytics, and more.
Examples:
New Research: Why Most Companies Don't Have the Talent to Measure Marketing http://t.co/enkvitCAxa pic.twitter.com/lpcog5A4C9 — Jay Baer (@jaybaer) February 27, 2014
If you don't know your return on investment for a marketing spend, then that spend is by definition "experimental." http://t.co/KaJZt858ug — Jay Baer (@jaybaer) February 27, 2014
If none of these Top 10 appeal to you, don't hesitate to search Twitter for the content you are looking for. If you're not sure if someone will share content that you can utilize, try following a company or person for a while. Seeing ideas from others may help you to think outside the box and expand your business in ways you never imagined possible!
Nicole Fassl is our Social Media Manager here at KBK Communications, where she manages our clients’ blogs and social media. You can connect with Nicole (also known by her nickname, Teddi) on Twitter, LinkedIn, and Google Plus, or read more of her posts on KBK Communications’ blog.
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