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    How Is Your Website Performing?

    by KBK Communications on Nov 30, 2022 9:00:00 AM

    Have you ever wanted to get a really good idea of where your website is at in terms of SEO but didn't have the time to do it? Have you ever wanted a tool that would look at your website and give you relevant information about how your website is currently performing, so that you can easily gain insights and make improvements?


    Considering that there are plenty of things to evaluate when you build a website, it is hard to point out which ones are more important than others. You must make sure the website is easy to navigate, has a clear structure and make sure that people can understand what we want from the first glance. With a lot of experience, having been in this business a long time, we have noticed that it is sometimes difficult to find online tools which would help to accomplish all these goals and would give users a good overview of the final product.


    Why is it important for a website to perform well?

    In today's world, it's more important than ever for a website to perform well. But what does "perform well" mean, exactly?

    A well-performing website is one that loads quickly, has a streamlined design and layout, and is easy to navigate. If a website performs poorly, it makes an immediate negative impression on the visitor. If a website performs well, it makes a positive and lasting impression on the visitor. Why is this? Because performance is really about user experience and brand perception.


    Why is page load speed so important?

    The way people use the internet has changed dramatically over the past decade. People's attention spans are shorter than ever, and they have less patience for sites that take too long to load. Even if you have an amazing product or service, if your website takes more than three seconds to load, you'll lose potential customers before they even get a chance to see what you have to offer.


    When it comes down to it, people don't want to wait around forever for their favorite websites to load—they want instant gratification! If your website takes too long to load, then visitors will likely close their browser window before they even realize what you're selling.


    This means that if people aren't able to find what they're looking for quickly enough on your website, then there's no way that they'll convert into paying customers!


    Why is a streamlined design/layout so important?

    A streamlined design/layout helps visitors find what they're looking for quickly and easily so that they can get back to their intended purpose as quickly as possible. Having too many buttons, links and other elements on each page can make it difficult for visitors to find what they're looking for quickly. As such, it's important that you keep things simple so that users can find what they want without having to scroll through endless pages of content or hunt around for hours before finding what they're looking for.


    Why is easy navigation so important?

    In addition to making sure that your site loads quickly on all types of devices, it's also important that it's easy for visitors to find what they're looking for. If they have trouble navigating around your site or have trouble finding where they need to go next, they may give up searching altogether. In addition, if they spend too much time looking around without actually finding what they are looking for then they may leave without taking any action at all; without making any purchases or signing up for any services or subscriptions!


    So, How Is Your Website Performing?

    The success of a website depends on how well it performs. There are many components that go into making a website perform well, and some of them are more important than others. Website grader is a tool that helps you assess the quality of your website. It has four main components:

        • Technical Performance

          - The first component is an analysis of your site's technical performance, including the speed of your site, its ability to handle traffic spikes, and its ability to render properly on mobile devices.
        • User Experience

          - The second component is an analysis of your site's user experience, which includes its ease of navigation, the way it's organized into pages and sections, and whether users can find what they're looking for easily.\
        • Content Quality

          - The third component is an assessment of your site's content quality. Does it have enough information? Is it written in an engaging way? Does it address issues related to accessibility for people with disabilities? Is this content easy to find?
        • Security Measures

          - The final component is an assessment of the security measures on your site. This includes things like whether cookies are used properly or whether there are any known vulnerabilities in its codebase.


    In conclusion, website grader is a free tool that can prove very helpful for website operators who are looking to find what issues and problems are present on their website, and how to go about fixing them. Not only does it allow for live grading of a website, but it also helps to pinpoint the issues that might be in need of fixing.

    The website grader will review your existing website, telling you how to improve what you're doing and also providing specific, actionable steps toward improving your site's performance. Click here to get your website graded to get immediate results on your website's performance. 

    KBK Communications offers flexible options if you are looking for some website clean up, SEO optimization, or full UX design and development, contact us today!


    Who we are

    At KBK Communications, we focus on customer experience, user experience, and digital transformation from research to purchase.


    How we work

    We offer a full spectrum of digital, PIM, CRM and customer experience solutions: strategy, paid media, creative, data, custom integrations, and technology.


    Get in touch

    Have a challenge or a question for KBK? Contact us here by simply filling out the form. We look forward to hearing from you!